Buffalo

As a global lifestyle brand with a long-standing tradition of quality, Buffalo has never been one to sacrifice substance for style. Both featured prominently in the versatile collections that are as unique and cutting edge as the individuals that wear them. Our target consumers are fashion-savvy men and women aged 18 to 34, who are fashion innovators seeking effortless style.  The label now spans across 18 countries and more than 3000 locations.

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Drawing on the rebelliousness and sexy ethos of the Buffalo David Bitton brand, the eyewear collection will be positioned as a trend focused collection that has an edgy rock and roll vibe, extremely commercial yet sexier than its main competitors. The brands moto influence will be the driving force to accomplish its distinctive style.

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The Buffalo David Bitton collection will be enjoyed by fashion innovators who seek effortless style.

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